Changes in the tourism market in the face of the Covid-19 epidemic are opening up opportunities for a breakthrough and sustainable development for suburban resort real estate.

A paradox is happening in the real estate market during the Covid-19 epidemic. While worldwide tourism has suffered serious losses, the domestic tourism property market is also bleak due to the absence of international tourists as well as investors, resort real estate along major cities is floating. Up as a bright spot when attracting new cash flow.

Time of vacation near home

In the past, resort real estate boomed in Da Nang, Nha Trang and Phu Quoc but since the Covid-19 outbreak, these hot spots have temporarily cooled down. Meanwhile, the rich are looking to buy land to build holiday garden houses in places with beautiful scenery and fresh climate on the edge of big cities like Hanoi and Ho Chi Minh City. HCMC – a clear trend described by Mr. Tran Khanh Quang, General Director of Viet An Hoa Company with the image of “leaving the street to the garden”.

If Xuyen Moc – Ho Tram and Bao Loc – Lam Dong are favorite destinations for investors in the South, in the North, Ba Vi district of Hanoi and Luong Son, Ky Son and especially tourist areas. Hoa Binh lake, becoming a “magnet” attracting investment cash flow.

According to Mr. Nguyen Tho Tuyen, Chairman of BHS Real Estate Joint Stock Company, the Covid-19 epidemic is likely to last for a few more years, even with a vaccine, so the ownership of real estate. Suburban resorts are a long-term development trend of the world and Vietnam, not a “avoid translation” solution.

“This is not a type of real estate that arises because of the situation but is an essential need of investors and long-term developers. In particular, in a modern world, when the workload is large, people are easily imbalanced, the living environment is polluted and a variety of epidemic risks, the ownership of a vacation home. dollars are essential for the rich. They can both hoard assets and cash flow, but also shelter them when they want to avoid pollution and disease” , Mr. Tuyen affirmed.

However, Mr. Tuyen admits that the taste of customers who buy real estate resorts in the suburbs has also changed. Suburban resort real estate is not only a place that brings balance to life, but also really must be like a piece of jewelry that is valuable, has liquidity and is especially profitable. And the changes in the tourism market due to the Covid-19 pandemic are opening new opportunities for peri-urban resort real estate to become a better place to store wealth and increase profitability than ever before.

According to experts, the post-Covid-19 era will shape a number of major tourism trends. Accordingly, domestic tourism will be crowned because tourists will be afraid to travel by plane and because countries tightly control their entry to fight epidemics. Therefore, domestic destinations that may remain untouched will benefit as tourists tend to prefer destinations that are more private and closer to nature.

Visitors will also limit long trips and instead take short, close-to-home vacations and can travel year round instead of just going during the peak season. Because of the above trends, tourists will choose destinations that can be accessed by road rather than spending time traveling by plane.

Catching the new trend

Foreseeing this trend, agile businesses are promoting the development of suburban resort real estate. The criteria for selecting the ideal locations for this model are not too far from big cities, usually from 1 to 1.5 hours by car; has a beautiful landscape with rich terrain such as forests, hills, streams …; with fresh air. Based on these criteria, Mr. Tuyen said that in the North, Hoa Binh province is the most ideal place to develop suburban resort real estate, followed by Vinh Phuc, Phu Tho, Quang Ninh and possibly There are also places that are barely on the tourist map like Tuyen Quang.

However, the taste of urban resort real estate buyers has also changed significantly. In the past, the rich used to buy land or even buy a hill to build a farm and a weekend home. But this model gradually regressed because the money to buy land was cheap, but the investment in infrastructure and the house was very large that the owner did not go up regularly and could not rent it, so the house became abandoned and has no increase value.

Therefore, in addition to the fact that there are still groups of customers who buy land to build houses in clusters for relaxation, the majority of real estate buyers per urban are now more likely to choose to buy projects that are planned and operated professionalism according to the criteria of a high-end resort.

In the past, there were almost no resort real estate projects in the suburbs managed and operated according to international standards, nowadays there are many new projects that were planned from the beginning. to professional operation management. For example, the Sakana Resort & Spa and Parahills projects in Hoa Binh are bringing a whole new face to the suburban resort real estate market. Not only having a beautiful location and landscape with a combination of lakes, hills and lush forests, the villas of the two projects have a very unique architectural design such as conical leaves, cork, bird’s nest or snail shape.

A special feature is that these projects have the consultation of one of the largest hotel management groups in the world to ensure that the construction, utilities, services and operation management are satisfied. meet the 5-star standard.

Projects like these completely satisfy the strict demands of resort real estate buyers, especially in the context of the changing tourism and investment tastes due to the Covid-19 translation, which is why sincerity to attract investors.

Source: Cafef.vn